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EDITORIAL

Beautiful scarfs   the power of colors

They can twist us around their little fingers

Wrap it

New York, Paris, Milan and… Berlin? Germanys capital is trying to become one of the "fashion cities" - the places where trends are set, It-Pieces are seen first and the fashion crowd constantly has its eye on, searching for the newest fashion input. And Berlin is on the best way: During Berlin Fashion Week, young and creative agencies and aspiring young labels can be found in Germanys capital and mark a landscape full of innovation, authenticity and inspiration. Berlin is loud, restless, colorful and constantly reinvents itself. The typical Berlin style is a mixture of coolness and alternative, a shabby chic, an uncommon combination of labels and styles. It is modern and far away from the standard look à la Munich and Hamburg. Berlin combines a variety of influences, is a collection of different ideas and attitudes. It is versatile like a multicolored scarf.
One of the aspiring and constantly advancing German labels is Lala Berlin, the brand of designer Leyla Piedayesh. Her sophisticated and cool collections are the highlight in the landscape of German designers. The newest collection is inspired by childrens arts and marked by offensive prints and colors which are called "acid lemon" or "emerald". Lala Berlin is soft and cosy, designs high-end knitwear and big-city-couture. Miss Piedayesh has an eye for premium materials like cashmere and cotton. Comfortable cuts and high-quality processing. With her designs she successfully contributes to bringing German designers back into the international fashion elite. Her famous fans are - for example - Claudia Schiffer, Franziska Knuppe, Heidi Klum, Jessica Alba and Natalia Avelon.

Colorful outfits have a very special effect. They signal a certain attitude and feeling and transport the mood of the person who wears them. Red signals self-consciousness, courage and attracts attention, yellow is bright and friendly, pink is girly and playful. A similar effect is conveyed by patterns: stripes are cool and elegant, dots are sweet and ease a strict outfit. Flowers are the typical girly choice. Graphical prints are minimalistic and typical for the new Ethno Chic. And a combination of both, patterns and colors, can be a quite effective way of highlighting your outfit. A lot of people arent fans of an overall flashy and colorful look. For them, extraordinary accessories are a good alternative which guarantees an appropriate dose of variation and creativity, but are not intrusive. So invest into multicolored scarfs to highlight your day.

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Designer accessories are the perfect addition for your wardrobe. They are trendy, they are cool, they are extraordinary. Like the peach and black cube malaika scarf by Lala Berlin (Produkt z.Zt. ausverkauft). In its cashmere-silk blend it is classy and stylish at the same time, a trend piece made in Berlin. With its square shape it can be styled in various ways and upgrades your simple dress or plain cashmere sweater. The mint cube bantu scarf (Produkt z.Zt. ausverkauft) in grey and green also is a hit for every outfit. Combine it with your favorite Current Elliott jeans, a white American Vintage shirt and your Patrizia Pepe biker jacket. A very simple and cool styling which is a great combination of easiness and smart details.

Missoni is the best example for colorful, versatile and striking designs. Timeless, always stylish and never boring. Like the varicolored embellished scarf (Produkt z.Zt. ausverkauft) in fine, light rayon. Of course in the typical Missoni zig zag pattern design, a stylish shape, medium width and a practical length. It is not only a fashion piece but also a trendy protection from the cold. Designed in fresh orange and green is the other Missoni model (Produkt z.Zt. ausverkauft) - a glamourous styling upgrade, versatile and always a good investment. Also famous for his colorful patterns is designer Matthew Williamson. His indigo purple wool scarf (Produkt z.Zt. ausverkauft) is typical Matthew, in fine multi color wool and delicate light summer quality. All these models are accessories which make you start in the day with a little smile on your lips and wink in the eyes. And they all glam up simple looks. A good choice for getting into sunshine mood.

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