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EDITORIAL

Filling a void

Innovative and classic, modern and timeless, rag and bone

A brand with a mission

If a lot of celebrities start wearing a particular brand regularly, this is always a hint to pay a lot of attention to this brand. Just think of Seven Jeans, Cheap Monday, Current and Elliot or Juicy Couture. It-Girls, Hollywood starlets and models started wearing them first and suddenly they developed into highly coveted brands which are finally worn by every fashion conscious woman. Over the last seasons more and more stars and starlets have been seen in jeans and other clothes made by the American label "rag&bone" which offers clothes, footwear and accessory collections. The two flagship stores of the brand - one for men, one for women - are on Christopher Street in NYCs West Village. Therefore it must be a quite particular brand which is accepted by Americas fashion elite and offers cool high-quality lifestyle products.
Rag&bone was founded in Kentucky and emerged from the frustration of two friends - Marcus Wainwright and David Neville - who were disappointed after another shopping trip where they just couldnt find the clothing they wanted to wear. In order to fill this disturbing void they decided to found their own company in 2002. They had neither fashion expertise nor training in design. So they surrounded themselves with experts of sewing, cutting and constructing who edged their focus on high-qualitative design and details. The philosophy of rag&bone was born: creating items which are made with a great pride in the work of tailoring and an immense love for details and quality in every aspect of the product. Nowadays they incorporate cool elegance and combine modern elements with a classical foundation.

Rag&bone aims at designing pieces of work which are classics in respect to the materials and art of tailoring. They cooperate with the oldest and most renowned button manufacturers in the US in order to guarantee highest standards of quality. At the same time their cuts are innovative and modern. Due to this combination a timeless collection arises which is loved by fashionistas all over the planet. Especially their jeans are a guarantee for a cool and chic look. The history of the name "rag&bone" is quite extraordinary and a bit funny: It is a tribute to the first bin men in Great Britain who drove through the roads at the beginning of the 20th century where they bought and resold old furniture and metals. The label is named after these "rag and bone men". A special story for a special label.

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RAG UND BONE
259.00 EUR  181.00 EUR
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Famous fans of Rag and Bone are Lily Aldridge, Blake Lively, Rosie Huntington-Whitely, Kim Kardashian, Rihanna, Jennifer Garner and Rachel Bilson, to name only a few. They wear the whole range of products and contribute to the fact that rag&bone is a real lifestyle brand. Just look at this stylish, transitional jacket (Produkt z.Zt. ausverkauft) which is made out of black silk. The absolutely fashionable parka-style makes it a must-have for this spring. Due to the long and narrow cut, slim sleeves, a belted waist and zip closure it is chic and casual, feminine and sporty at the same time. You can combine it with jeans, khakis or an elegant skirt or dress. Besides parkas, trench coats are our favorite coats for all transitional times. The classic beige trench (Produkt z.Zt. ausverkauft) is made out of cotton with wrist straps and a belt. The cut is straight and elegant. This trench is an investment for a long time because you can wear it to all occasions and daytimes.

Rag&bone incorporates a combination of innovative and classic looks and creates modern, but timeless pieces. Like this stylish blouse (Produkt z.Zt. ausverkauft) of delicate double layered silk chiffon which is fresh and summery due to its light quality. Combine it with a pencil skirt in the office or with leather shorts on a party. The cut is trendy and modern - shorter and wider than usual with 3/4 length sleeves, a small blouse collar and hidden button placket. Another universal piece is the flattering silk top (hier direkt zum Produkt). It is a delicate and glamorous interpretation of a classical tank top in a combination of rose and black and a fitted cut. Combine it with a pair of skinny rag&bone jeans and you look great in an uncomplicated manner. The stylish cotton blend top (Produkt z.Zt. ausverkauft) in camel and navy blue is an easy, but very stylish basic for your wardrobe with a flashing zigzag-pattern: easy, trendy, casual - a typical favorite piece by rag&bone.

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